Girbau held the 4th Girbau America Convention in Havana from March 11th to 12th. Representatives from 21 countries on the American continent analysed new trends in the market in order to identify synergies in different sectors and exchange knowledge about the region’s markets.
Those attending participated in workshops for the commercial, industrial and vended divisions, in order to learn about various selling tools, and the group’s latest news in terms of products and services.
During the Convention, two laundries designed and equipped by Girbau were visited: Lavatin Autoservicio Los Siboney, inHavana, and Lavandería Grupo Gaviota, in Varadero.
The group's sales, marketing and services director, Toni Rubiés, highlighted the way Girbau stands out in the market: "We have a solution for every sector and client, with the most extensive product range on the market. Our products are high quality, reliable and easy to use, and are the most cost-effective. We also have a strong team of people who can be trusted and who speak the same language as our clients."
Girbau’s General Manager, Guillem Clofent, stressed that "we still have a long way to go. We are bringing a suitcase full of knowledge back from Cuba, and are convinced of the strength of our team, our products and solutions".